Let’s make a statement

Shelley Ferguson Studio is a boutique interior design studio based in Auckland, New Zealand.

You could say we specialise in renovations, new builds, and furniture fitouts. But good design goes far beyond transforming a physical space —it has the power to make life better in every way.

White porch with potted plants, small trees, window with shutters, white benches, and steps leading up to the porch.
Minimalist bedroom with a light-colored upholstered bed, decorative face-graphic pillows, wall-mounted lamps, a small white side table, window with a view of greenery, and neutral decor.
Modern living room with a beige sofa, adorned with patterned and furry throw pillows, next to a black coffee table with decorative items, an arched doorway, a white clock on the wall, and a white marble kitchen island with a potted plant, black pendant lights, and sliding glass doors leading outside.
A still life arrangement with a black sculptural vase holding a dried artichoke flower with purple accents, three ripe figs, and a black and white geometric sculpture set on a black tray against a white marble wall.
Close-up of a modern piece of furniture with a light-colored, rounded marble top and ribbed, cream-colored sides, in front of beige curtains and a window.
Close-up of a marble-patterned rectangular box with a white, brown, and gray veined design, resting on a wooden surface with a reddish-brown hue.
An abstract geometric design featuring a black background and a central beige looped shape with angled lines.

Meet the Team

Shelley Ferguson

Shelley is our Principal Designer. Her appreciation of design has been nurtured over a 20-year career as an award-winning stylist and editor of interior and fashion magazines, including Editorial Director of HOME, Simply You Living, Your Home & Garden and Fashion Quarterly. 

Her love of interiors has led to hosting TV shows Slice of Paradise and The Block NZ, and becoming the national ambassador for Master Builders Association.

New Zealand’s natural landscapes married with a background in fashion has inspired Shelley’s ‘liveable luxury’ aesthetic. She combines chic, contemporary pieces with textural layers to create comfortable and luxurious spaces people love coming home to.

RACHEL HARPER

Designer Rachel helps create our CAD drawings, floor plans and elevations, and also works as Shelley’s design assistant.

Carmen Hernandez-Oliver

Interior architect Carmen is a whizz at creating plans and ensuring no detail is missed. She’s basically a tech guru.

Steven Ferguson

Previously an Olympic athlete and America’s Cup grinder, Steven puts his practical skills to work running the logistical side of the business — coordinating deliveries, quality control, freight & installs.

A kitchen island with a white marble countertop and black bar stools with black cushioned seats, set against a marble backsplash with gray veining. There is a sink with a metallic faucet visible behind the island, and the flooring is light-colored wood.
Contemporary kitchen with black cabinetry, a white marble countertop, and a small decorative sculpture of a deer on a gray marble shelf.
Modern kitchen with beige cabinets, a white marble countertop, a vase with a tall green plant, a white bowl, and black metal barstools at the island. A black chandelier with glass globes is hanging from the ceiling.

Client Review


Shelley embodies class, style, and eloquence. She’s patient, collaborative, and considered.

“When I first started talking to Shelley about what we wanted to achieve, she just ‘got’ it. I wanted to feel like I was coming home to a calm and peaceful retreat every night (because my day-to-day work life was the antithesis of this!) but I wasn't entirely sure how to bring it all together.

I’ve never handed over a responsibility like this before, so it had to be with someone I trusted. There was a lot of emotion and excitement floating around — but Shelley quickly put me at ease.

She’s very calm, and she presents ideas in a way that lets you decide. We’d engaged a construction company, but Shelley steered the ship with her vision. She was always there on site.

And as for what she created… It's truly incredible. She combines elements that I would never think to do, her eye for detail is impeccable. Our home is all I envisaged and more. I'm a social person, but now I don't ever want to leave the house!”

Sam Attenborough

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A white ceramic bowl filled with small red onions on a stand, with one onion outside the bowl, and a black mortar and pestle beside it, against a textured cream wall background.
A round white marble table with a wooden base, surrounded by six light beige chairs with dark metal legs, placed in a room with peach-colored paneled walls and light wood flooring, with a white vase containing dried flowers and an Apple iMac computer on the table.
A woman with blonde hair wearing a pink satin blouse, sitting on a tan chair with a neutral expression, in front of white vertical blinds.

Shelley Ferguson

Owner + Creative Director of SF Studio

I started SFS because I love to create spaces that add memorable impact to people’s lives — whether it’s a quiet corner of the kitchen to enjoy your morning coffee or a large outdoor setting to host celebrations. As humans, we’re emotionally wired to crave the comfort of home. To have a space we love being in, a space we feel completely ourselves, a space that inspires us to live our best lives. 

Creating bespoke designs that can be bought to life by our wonderful network of suppliers and craftspeople is my passion, because it results in a unique interior tailored to your style. I’m an old soul at heart living in a modern world, so adding detailing and layering in an elegant, contemporary way is what I love to do.

Imagine getting a design package that’s a blueprint for your entire home, for the whole team to follow saving time, stress and mistakes. Making my clients lives easier gives me so much satisfaction.

I truly believe that, with creativity and guidance, a statement space is achievable for anyone. So if you have a project get in touch, I’m excited to start the conversation.

Shelley x

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a Selection of latest Features


A white modern outdoor lounge chair with a cushion, placed on a patio with a light-colored rug, against a backdrop of a white wall with a geometric cutout pattern.
Woman relaxing on a light gray outdoor sofa by a pool at a modern house, with lush green trees in the background.

Brand Partnerships & Collaborations

As a content creator I can work with like-minded brands to bring design-related products to life on different platforms.

Past collaborations

  • King Living

  • Samsung Frame TV

  • Resene

  • RENZ

  • Master Builders